Logo
JadeConsult
Mid-century Hong Kong trading office interior with warm amber lighting, wooden shelves, and modern technology
AAPI-Owned · Est. 2014

Strategyopens withtea.

Consulting for second-gen founders, AAPI nonprofits, and Fortune 500 diversity officers who know that code-switching is both a cultural reality and a competitive advantage.

See Our PackagesOur Story

340+

Clients Served

$2.4B

Revenue Influenced

12

Years in Practice

Scroll
Consulting Packages

"Pick your journey. We'll walk it with you."

Three paths.
One destination.

The Chrysanthemum

Clarity before the first move

$4,800/ 4 weeks
View Details

Ideal for founders pre-Series A or nonprofits entering a new grant cycle. We map your landscape, audit your story, and hand you a strategy brief sharp enough to open doors.

Deliverables

  • 3-session discovery sprint
  • Competitive & cultural landscape audit
  • Positioning narrative (bilingual option)
  • One-page strategy brief + pitch deck skeleton
  • 30-day follow-up check-in

Best For

Second-gen founders, early-stage AAPI nonprofits

The journey of a thousand miles begins with a single, well-funded step.
Most Chosen

The Dragon Gate

Leap through the transformation

$12,500/ 8 weeks
View Details

For import businesses scaling past $10M or nonprofits navigating federal grant cycles. We embed with your team, bridge the cultural translation gap, and build systems that outlast the engagement.

Deliverables

  • 6-session embedded sprint
  • Full stakeholder alignment workshop
  • Federal grant strategy or enterprise pitch roadmap
  • Cultural competency audit for existing teams
  • Bilingual materials package
  • 60-day implementation support
  • Quarterly strategy retainer (optional add-on)

Best For

Scaling family businesses, AAPI nonprofits, diversity officers

Those who pass through the Dragon Gate do not return the same.

The Silk Road

End-to-end, city to city

$28,000/ 16 weeks
View Details

Our flagship engagement for Fortune 500 partners and high-growth importers. We become your cultural intelligence unit — running full strategy cycles, building internal capability, and opening doors that require both a business card and a tea ceremony.

Deliverables

  • Full organizational culture & strategy audit
  • Cross-cultural leadership development program
  • Enterprise DEI strategy with AAPI focus
  • Federal and private grant pipeline build
  • Investor narrative & roadshow preparation
  • Ongoing advisory retainer (12 months)
  • Dedicated senior partner access
  • Annual strategy summit attendance

Best For

Fortune 500 diversity teams, high-growth importers, established AAPI nonprofits

The merchant who knows two cultures doubles their map.
The People

We are not
consultants.

We are the second-gen kid who translated at the kitchen table, now translating at the boardroom.

A small gift

Hover a portrait to meet the person, not just the title.

Professional Asian woman in business attire with confident expression against neutral background

Mei-Ling Zhao

Founding Partner, Strategy

"Speaks four dialects, makes one perfect dumpling. Former McKinsey. Ran her family's Cantonese import business before consulting it into a $40M operation."

CantoneseMandarinShanghaineseEnglish

Founding Partner, Strategy

Professional Korean American man in business suit with warm smile in modern office setting

David Park

Partner, Federal Strategy

"Wrote the grant that funded a community of 2,000. Keeps a Go board on his desk for client strategy sessions. Never loses."

KoreanEnglishFederal GrantsNonprofit Law

Partner, Federal Strategy

Professional South Asian woman with expressive eyes and professional attire in bright workspace

Priya Subramaniam

Partner, Enterprise & DEI

"Trained as an engineer, retrained as a poet. Translates boardroom mandates into human language — and back again. Has presented to 12 Fortune 100 boards."

TamilHindiEnglishDEI Strategy

Partner, Enterprise & DEI

Young professional Asian man with glasses and thoughtful expression in casual business attire

James Liang

Senior Associate, Operations

"Second-gen himself. Grew up translating tax forms at the kitchen table. Now he translates strategy into systems. His spreadsheets have feelings."

MandarinEnglishOpsSystems Design

Senior Associate, Operations

Client Stories

What they
say after.

Click any card to open your fortune — a small truth from each client's journey.

"JadeConsult translated our family business instincts into language that closed a $12M deal with a Fortune 500 buyer. They understood the silence as much as the strategy."

Winston Huang

CEO, Pacific Rim Trading Co.

Los Angeles, CA

Result

$18M → $31M in 18 months

The interpreter who understands both sides holds the key.
Open your fortune

"As a diversity officer, I needed a partner who didn't need a glossary for code-switching. Mei-Ling walked into our first session and the room shifted. That's rare."

Camille Washington

Chief Diversity Officer

Apex Manufacturing Group

Result

DEI initiative reached 14,000 employees

Those who bridge worlds build the strongest foundations.
Open your fortune

"We went from a grant rejection rate of 60% to 85% approval in one cycle. The Dragon Gate package was the inflection point for our organization."

Kevin Tran

Executive Director

AAPI Community Alliance, Seattle

Result

$2.1M in federal grants secured

A well-told story is a door left open.
Open your fortune

"I thought I needed a business consultant. What I actually needed was someone who understood why I couldn't just "fire my uncle." JadeConsult got it immediately."

Suki Nakamura

Founder

Nakamura Import & Design, Chicago

Result

Scaled from 8 to 34 employees

Family is both the compass and the map.
Open your fortune
Our Journey

The Silk Road
of our story.

2014

San Francisco

The First Tea

Mei-Ling Zhao and David Park meet at a Chinatown dim sum table. They discover they have the same client — a family import business that needs both a grant writer and a strategist. JadeConsult is born.

2016

Los Angeles

The First Dragon Gate

Pacific Rim Trading Co. becomes our first Dragon Gate client. The engagement triples their wholesale network and introduces the bilingual pitch deck that becomes our signature.

Pacific Rim Trading Co. becomes our first Dragon Gate client. The engagement triples their wholesale network and introduces the bilingual pitch deck that becomes our signature.

2018

Washington D.C.

Federal Grant Division

David Park's federal grant methodology secures $8.4M for AAPI community organizations in a single grant cycle. We open a D.C. practice.

David Park's federal grant methodology secures $8.4M for AAPI community organizations in a single grant cycle. We open a D.C. practice.

2021

New York

Enterprise Expansion

Priya Subramaniam joins as Partner. Fortune 500 partnerships begin. The Silk Road package launches, combining cultural intelligence with enterprise strategy.

Priya Subramaniam joins as Partner. Fortune 500 partnerships begin. The Silk Road package launches, combining cultural intelligence with enterprise strategy.

2024

Nationwide

The Silk Road Opens

340+ clients served. $2.4B in revenue influenced. A team of 18 across 6 cities. The abacus is still on the shelf, but the Bloomberg terminal hums underneath.

340+ clients served. $2.4B in revenue influenced. A team of 18 across 6 cities. The abacus is still on the shelf, but the Bloomberg terminal hums underneath.

2014 · San Francisco

The First Tea

Mei-Ling Zhao and David Park meet at a Chinatown dim sum table. They discover they have the same client — a family import business that needs both a grant writer and a strategist. JadeConsult is born.

10+

Years

340+

Clients

6

Cities

18

Team Members

Begin Here

The abacus is
still on the shelf.

But the Bloomberg terminal hums underneath. Pick your package, or start with tea. Either way, we're ready when you are.

View All Packages